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How to effectively communicate technical decisions to non-technical stakeholders

Raj Fernandez
Raj Fernandez
·650 views
as a tech lead, i often struggle to effectively communicate complex architectural decisions to product managers and executive stakeholders. i can explain the nuances of eventual consistency, database sharding, or microservice boundaries to fellow engineers all day, but when it comes to non-technical folks, their eyes glaze over. they want to know 'how does this impact our users?' or 'what's the business value?' translating concepts like 'reducing technical debt' or 're-platforming for scalability' into concrete benefits like faster feature delivery, reduced downtime, or lower operational costs is hard. i find myself getting bogged down in technical details when i should be focusing on the higher-level impact. what are your best strategies for framing technical architecture discussions for a non-technical audience? how do you simplify complex concepts without being patronizing, and focus on the 'why' rather than the 'how'? any specific techniques for presenting trade-offs in a way that resonates with business goals?
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